The MirrorARCHIVES: Mar 18-24.2004 Vol. 19 No. 39  
Mirror Music

That was Zen,
this is now

>> After 14 years, Ninja Tune's still healthy,
stealthy and wise


 

by RUPERT BOTTENBERG

On the eve of the big Zentertainment blowout at SAT, the Mirror got Ninja Tune's longstanding standouts Amon Tobin and Kid Koala together with hot-shit newcomer Sixtoo to muse about where Ninja's coming from, where it's going and why it's where it's at.

Mirror: When you first signed with Ninja, what was your perception of the label?

Amon Tobin: I wasn't into the early stuff. Since then, there's Cinematic Orchestra and Kid Koala and all these different things coming out, which seemed to be a lot more interesting than the funky breaks. Because it was really funky breaks when I first signed, and I wasn't really into that kind of stuff - I was more into jungle at the time. Now it's really diversified into all kinds of different styles.

Kid Koala: I had their first Ninja Cuts album, I got it at W.O.W., which is now a Carlos & Pepes or something. I didn't even know that Coldcut were part of it. I remember them from the late '80s. I had their Eric B & Rakim remix and the first album What's That Noise?. I used to battle with their records, because they had a bunch of spoken-word samples. For a long time, that was this secret weapon in my box.

Sixtoo: I've been playing shows peripherally with their artists at different times, but coming into it now, I'm sure my view is quite different from anybody else's. I think it's a super-diverse label, but with a coherent undertone. But my wanting to be a part of Ninja Tune has more to do with the way the record industry is set up than anything.

AT: They came from the commercial end to start with, so they saw all the shit that goes on at that level. They started up Ninja Tune as a response to that. It's got a really unusual balance between being passionate about their artists in the long term, and quality control, and also a good business infrastructure and an international reputation.

With Bonobo and Blockhead at the SAT
on Friday, March 19, 9pm, $22.50

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