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The weirdest press release I’ve got arrived this week, with the subject line “The Hippest Christian Music Video That You’ve Never Heard Of.” Here’s the first chunk of it, verbatim: “New Christian rock recording artist Ron Lewerke has just released his new single ‘Free Man’—and it’s animated entirely in the medium of Flash. (youtube.com/watch?v=0hIWky-tw10). The song is an infectious, upbeat Christian pop song with a killer hook and just a touch of gospel, Queen-style... one of those choruses you can’t get out of your head.” And I can vouch for at least two of the things in that previous sentence being true. Finally, Sony has singed a deal with Amie Street (amiestreet.com), the online music store mentioned here a few weeks ago that uses a “dynamic pricing model.” Songs start out free or at 1 cent, and go up in price as more people download. Sony, however, is opting out of that, selling its songs for regular prices on the site—proving, again, that the majors don’t understand anything. THAT’S “JUST A TOUCH” OF GOSPEL...ssinnott@gmail.com
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